Review—Bloggers at ISPO MUNICH 2017

For more than 170 bloggers from Australia, Germany, France, and many other countries, ISPO MUNICH 2017 was the place to meet up over four days to find out about the latest trends from the world of sport, chat with manufacturers in person about new products, meet athletes, and simply be inspired. The exclusive Influencer’s Clublounge provided a calm space, ideal for attendees to chat with other bloggers over a coffee, build their own network, or post about the highlights seen so far.

For Bloggers Only: The Influencer's Clublounge

Bloggers from all over the world accepted the invitation from ISPO MUNICH and came to Munich in February. Their official press accreditation gave them free entry to the trade fair on all four days, as well as access to all press conferences, events and, of course, the exclusive Influencer’s Clublounge in the Action Sports Hall B6. With coffee and free WiFi, this was the perfect place to meet other bloggers, and write articles and posts in peace.

Blogger Specials

One of the highlights in the bloggers’ program during ISPO MUNICH was touring the ISPO BRANDNEW village. Here, newcomers to the sports industry presented their innovative products, which bloggers were able to test right then and there.
At the PEAK Conference, organized by the British blogging network Freestak, experts gave valuable tips to bloggers who want to professionalize their network. Questions included: What do brands want from bloggers? How does a blogger start working with a specific company? How can bloggers increase their reach? The Blogger Get-Together over breakfast in the Influencer’s Clublounge provided another opportunity to chat and network, and also to get to know some ISPO team members and get a glimpse behind the scenes of the world's largest meeting place for the sports industry.

These bloggers and more were there:

You can find an overview and abstracts from exciting blog articles about ISPO MUNICH 2017 on ispo.com.